Yahoo to reinvent small-business services unit

Yahoo, in its crusade to reinvent itself, is adding another item to the agenda: revamping its small-business web hosting unit.

Yahoo Small Business handles web hosting, domain registration, e-commerce and email services for small businesses. The company is looking to hire a visual designer as part of a larger plan to “reinvent the core user and visual experience” for the division, Yahoo said in a job listing that was published to its site at the end of last week.

The designer will work with a team of other designers, product managers, marketers and engineers “to create a whole new experience that helps small business owners start, build and grow their businesses,” Yahoo said.

The plan appears to encompass a range of devices across desktop and mobile.

Yahoo recently added more workers to its small-business team through its acquisition of Rondee, a conference-calling service provider; and Lexity, an e-commerce app platform. Last month Yahoo relaunched Lexity as Yahoo Commerce Platform, designed to strengthen Yahoo’s tools and apps for small-business owners. Among other things, those apps let companies get listed and advertise on shopping sites and sell their products on Facebook.

SOURCE: cio.co.uk

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