Apple stays in its lane, announces no ‘new product categories’

By   ISBuzz Team
Writer , Information Security Buzz | Oct 23, 2013 04:22 am PST

Looking for an iWatch? Try the new Nike Fuelband. How about an Apple phablet? Leave that to Nokia. Whither the Apple-branded HDTV set? You may have to wait for the 4K revolution.

Apple took the wraps off a flurry of iPad updates, Macbook Pro updates, the redesigned Mac Pro, and a bunch of free software on Tuesday. But overall, the company stuck to improving its existing product lines and keeping them at roughly the same prices—other than dropping the price tag of the OS X Mavericks upgrade and some of its apps to “free.”

We didn’t hear anything about the “new product categories” that Tim Cook said the company is working on. In the poll that ZDNet ran on Tuesday morning, 56% of readers predicted that a smartwatch was the most likely new product that Apple would announce, while a phablet and HDTV set were deadlocked at 22% each.


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