Google needs to fix its privacy policy, U.K. data watchdog says

Google must change its privacy policy or face the consequences. That’s the message from British authorities, concerned at Google’s use of our data.

The UK Information Commissioner’s Office has warned Google that it’s ready to bust out “formal enforcement action” if the search giant doesn’t amend the privacy policy before 20 September, although a fine — which could be up to £500,000 — is unlikely.

Google has one privacy policy to rule them all, having combined more than 70 previous policies across its various products — such as YouTube and Google+ accounts — into one. Because it breaks down the barriers between different silos of personal data and has no option for users to opt out, the ICO believes the policy doesn’t comply with the UK Data Protection Act.

SOURCE: cnet.co.uk