Apple has launched yet another privacy offensive which stresses the differences between its business model and that of Google and Facebook.
In a series of white papers published on Wednesday the company has set out the technical details behind its privacy features, which are not simply a marketing tactic for Apple but also a direct method of undercutting the business model of its largest tech rivals.
Among the most significant challenges to these rivals is the “Sign in with Apple” service, which allows users to conveniently sign-in with the tap of a button rather than by registering and confirming an email address.
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