Importance of growth over profit for startups

By   ISBuzz Team
Writer , Information Security Buzz | Oct 08, 2013 10:02 pm PST

An interesting question sometimes that many entrepreneurs are always stuck with is about the overall picture of their startup and what matters most?

Their dreams are always driven by a passion for the product they build or problem they try to solve. At the end of the day, a lot of times, entrepreneurs are driven by a goal that they have set for themselves right at the time they’ve formulated their startup idea, wrote the business plan and created a dream that they’re willing to fulfil at a cost that cannot be measured in mere cash or profit or even for that matter how much fame and success it yields them.

There are plenty of examples that showcase the attributes of targeting the goal and actual problem solving, before even a question of monetization arises. Many startups today have realized that traction, userbase, overall growth has quite the advantage for many startups and probably investors realize that as well. But at the end of the day how one views the startup overall in terms of its valuation and what matters more at what stage for entrepreneurs  in terms of growth versus the profits they bring in, can be tricky business.


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